Localisation

Strategic ecosystem mapping for global scale. optimizing the journey for a platform combining AI efficiency with human expertise.

UX.UI

Eugenie Miller

Key Tool:

Figma

Date:

February 2025

Finding the 'Deal Makers' in a complex journey.

For a B2B localization platform, I focused on the strategic layer of the user experience. I mapped the entire business ecosystem to identify critical "Deal Makers" and "Deal Breakers" in the client acquisition journey. By creating blueprints and flow diagrams, I visualized stakeholder relationships and identified friction points in the onboarding process. The result was a streamlined landing page designed to increase conversion and ensure seamless integration for enterprise clients.

Currently consulting at Retro Rabbit / St21

© 2026 Eugenie Miller

Currently consulting at Retro Rabbit / St21

© 2026 Eugenie Miller

Currently consulting at Retro Rabbit / St21

© 2026 Eugenie Miller

Currently consulting at Retro Rabbit / St21

© 2026 Eugenie Miller